Aqaar – which translates from Arabic as 'Property' – was formed in 2006 in association with Ajman Development and Investment Authority (ADIA). Aqaar will spearhead the expansion of Ajman into a successful tourism and business hub. The organisation will develop a number of projects to support ADIA’s mission of economic diversification. Aqaar’s long-term vision is to expand its influence outside its home emirate and beyond UAE shores.

Aqaar's mission is to create world-class real-estate developments in places of significant investment potential. Starting in Ajman in the United Arab Emirates, Aqaar will extend across the Middle East and beyond – building landscapes in which communities thrive and investors benefit from outstanding potential. Selecting the right location for a real-estate project has several effects. Convenience, accessibility and proximity to recreational, educational and retail facilities enhance the qualitative values of a property. They also greatly affect the quantitative value, which is why Aqaar is precise about its selection of sites. It chooses areas of early stage development – increasing the likelihood of future potential and capital appreciation. Aqaar’s pragmatic approach to real estate is refreshing in an industry built on superlatives. With a commitment to affordable, quality construction in areas of outstanding investment potential, Aqaar promises high value returns to its investors and shareholders. Attention to detail, well-planned developments and partnerships with reliable suppliers promise to make Aqaar a recognized name in the development industry. Planning successful developments requires insight that can only be acquired by significant research and investment into understanding the ever-changing landscape of the property development market. Aqaar is constantly searching for new areas to develop, in regions that are showing signs of growth. There is also a need to understand the end-user’s requirements. Decisions made today will affect the daily lives of the people that will ultimately live in the developments. Keeping abreast of technology that can be incorporated into the buildings; infrastructure advancements and the evolution of design is an important element of Aqaar’s success.